Teaser of Bairavaa and S3 To Release on Diwali?

The Vijay starrer Bairavaa which is slated for a Pongal release next year and the Suriya starrer S3 which will be released on December 16, 2016 are in the news for their teaser release date. Buzz is that the teaser of these movies will be released during the festival of lights i.e.during the Diwali season. The makers of these movies might have chosen this occasion as it is a holiday season and new announcements and releases tend to garner a lot of attention. 

Earlier the producers of Bairavaa, Vijaya Productions had announced that they will be releasing the trailer of the movie on New years's. The plan is to launch the trailer at midnight on December 31st to pique interest. Considering that the date chosen is two weeks before the movie's release, one can say that the gap is an apt requirement for generating buzz among the people.