The 24 hour YouTube record is always a race for fans of the film industry and the record-trackers were once again on the alert when the teaser of Rajinikanth's mega-budgeted 2.0 was unveiled on September 13, 2018.

At the end of 24 hours, the teaser of 2.0 which was released in Tamil, Telugu and Hindi had garnered a total of 24.8 million views on YouTube, falling just behind the top record holder Baahubali: The Conclusion, whose trailer view count was 36.4 million from all languages.

Added to this, the total Youtube, Facebook and Instagram views of Baahubali: The Conclusion's trailer summed up to 50 million+ views in the first 24 hours, whereas the same for the teaser of 2.0 only amounted to 32 million+ views.

2.0's Tamil teaser alone garnered 9.4 million views in 24 hours, falling behind Vijay's Mersal which had garnered 11.2 million views in the same time and Rajinikanth's earlier release Kaala, whose teaser had 11.04 million views.