Idhu Namma Aalu starring Simbu and Nayanthara in the lead roles is directed by Pandiraj. The audio of the film will be launched on February 3, which happens to be STR's birthday. T-series has acquired the audio rights. Simbu's brother Kuralarasan has scored the music. Sri Thenandal Films will be releasing the movie across Tamil Nadu. The movie is produced by Simbu Cine Arts.