Diwali Release - Who is ahead by each Geography? (Part 1 of 3)

The above buzz index is calculated based on various factors including search engines, digital networks, social media interactions and other traditional channels.

7am Arivu is leading in all territories against Velayutham. In territories like Kerala and UAE, the race is getting closer. Vijay's promotion in Kerala definitely worked big time with sharp spike in interest level over the weekend. The media coverage in Kerala appears to have spilled-over to UAE where the margin is shrinking. However, in the US and other major metro cities in India, 7am Arivu margin is starting to widen.

Ra.One(Hindi) is looking like it is going to crush all sorts of records in India and Overseas. This could become a challenge for 7am Arivu to gain mind share in places like Bangalore, Hyderabad, Bombay and overseas territories.

Ra.One (Tamil) not expected to create much impact on Velayudham or 7am Arivu in Tamil Nadu market since majority of the people who are interested in Ra.One are are planning to watch it in Hindi and depending on the verdict.

Let us know your interest by voicing your opinion  about the Diwali movies here.

Part 2 of this article shows the buzz index graph during the last 30 days....