Premam is defined by its title itself. I think that the Director loved making it. The movie is not just entertainment, it is contemporary, entropic and independent. It is Unique indeed! The Writing is very much charming and enchanting. It entraps. The Cinematography and the Music, they are WOW. The Cinematographic standards are exceptional and fresh (likes of 'Birdman', where I saw uniqueness) and the Editing is Classy. At last the Performances are a topping to this tastefulness.
4 stars for the Director's wholeheartedness which made every others give the same.