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Critics Review
3.25
Message through technology
ISM is a very honest attempt from Kalyan Ram and Puri. The Nandamuri hero�s stunning performance, first half, and a gripping pre-climax are major assets. If you ignore the lackluster climax and some hurried up scenes here and there, ISM will surely impress those who love hardcore commercial entertainers with a good message.(more)
Source: 123telugu Team, 123telugu.com
2.50
Ducking Routine
The concept is actually interesting one but he has failed to tell it interestingly. This kind of concept of hacking the banks and transferring the black money to the accounts of ordinary Indians needs a screenplay that we see in Shankar movies. The concept went awry due to routine screenplay. This is the first time that Telugu film industry touched upon Wiki-Leaks kind of journalism. All in all, despite patriotic scenes, noble cause of journalism, the movie doesn�t hold interest due to bad packaging. Kalyan Ram and court scene in the end are good part of the movie.(more)
Source: GreatAndhra, greatandhra.com
2.50
'ISM' has lots of Technical glitches !
The plot was good, but the execution was pretty lame. In short, everything is spoiled due to lack of planning. ISM which could have been a better product faces lots of weakness due to Cliches and Lazy writing by Puri Jagannath. Also Puri has lifted most of the scenes from real life incidents and people still find it hard to connect them with that story.(more)
Source: kumar siva , Apherald.com
2.50
An 'ism' for every trouble
Ism finds its groove in the later portions and raises relevant questions. A better narrative and the stalking done away with, it would have made for an engaging watch.(more)
Source: SANGEETHA DEVI DUNDOO, The Hindu
2.25
Over-dramatic and a not so engaging action film!
The 2nd half feels like a stretch, with the key reveal held back till the finale and too many cinematic liberties taken for the climax action sequences. Junaid's cuts are interesting in the early part of the film. Some of the picturesque locations especially during the first half of the film which has been shot abroad are good takeaways. Cinematographer Mukesh needs to be credited for his efforts. His visuals speak for themselves.(more)
Source: Behindwoods Review Board, Behindwoods.com
3.00
ISM Review
ISM takes its own sweet time to get to the core of the film, but once it gets there, it makes its point loud and clear. That it takes a lot of courage to live a normal life and that nothing comes easy. You just have to fight for it, whether you wear a mask or not.(more)
Source: Hemanth, idreampost.com
3.00
ISM touted to be a hard-hitting entertainer out to make journalists feel proud is out.
A hero vs villain entertainer done on a template, and to cater to a section of escapism-lovers. Puri's fans will love the hero's characterization and dialogues. Kalyan Ram's best-ever performance. Outrage over black money is cinematic, impractical. A gripping screenplay around the hero's modus operandi would have helped. Action sequences should have been innovative. The climax works for many.(more)
Source: IndiaGlitz , IndiaGlitz.com
